Cluster Pipeline Marketing

Meet the New Marketing Suite: More Control, Less Guesswork

5 min read
Meet the New Marketing Suite: More Control, Less Guesswork

We've made some big improvements to our Marketing features. Whether you've been using them from day one or you're just getting started, the suite is now more powerful, more automated, and a whole lot easier to act on — with better visibility into what's happening and more automation.

What’s New

Marketing Dashboards — Your most important numbers, always in view

No more calling your agency or digging into the platforms to find out how your ads are performing. Marketing Dashboards now give you a real-time view of the metrics that actually matter — impressions, leads, cost per click, and more — all in one place inside ContractorHUB. See what's working, spot what isn't, and make faster decisions without needing to be a marketing expert.

ContractorHUB Marketing Dashboard

Google & Meta Ads — Manage your campaigns without leaving the platform

You can now connect, view, and make changes to your ad campaigns directly inside ContractorHUB. No more tab-switching or logging into separate dashboards. Adjust budgets, pause underperforming ads, and track spend — right alongside your jobs and leads.

ContractorHUB Google Ads

Marketing Budget Wizard — Know exactly where your marketing dollars should go

Not sure how much to spend on ads or which channels are actually worth it? The Marketing Budget Wizard takes the guesswork out. Tell us about your business, your goals, and your market, and we'll generate a recommended budget broken down by channel. It's like having a marketing strategist on call, without the agency fees.
ContractorHUB Marketing Budget Wizard

Social media — AI-generated social posts, ready to publish

Staying active on social media keeps you top-of-mind with past customers and helps you attract new ones, but it's the first thing to fall off the to-do list. Now, ContractorHUB creates social posts for you automatically. Review, tweak if needed, and post. Consistent presence without the time drain.

ContractorHUB Social Media post creation for contractors
Website Chat — AI-powered chat, built into your website

Turn your website into a lead-capturing machine without lifting a finger. The AI-powered chat widget lets you embed a chat bubble directly onto your site in minutes; just paste one line of code, set up your Q&A, and switch it on. From there, your AI assistant handles visitor questions around the clock using your own answers, so you're always responsive even when you're on the job site.
ContractorHUB Website Chat

Referral Campaigns — Turn happy customers into your best marketing channel

Word-of-mouth is still the most trusted source of new business in the trades and now you can run it like a real campaign. Build a referral program in minutes using the campaign wizard, set your rewards, and let ContractorHUB automatically invite your most satisfied customers to refer friends and family. Every referral is tracked from invitation to closed job to paid reward, so you always know your ROI. And with NPS targeting built in, you can focus your invites on your happiest customers (the ones most likely to send new leads your way).
Referral Campaigns

Reviews — Track reviews, respond and address issues quickly

Reviews win jobs. Connect your accounts into a single inbox and manage everything in one place — monitor new reviews as they come in, respond quickly with AI-drafted replies, and track your performance over time. Sentiment analysis helps you spot trends before they become problems, and featured testimonials let you put your best feedback front and center where it counts.
ContractorHUB Reviews

Why it Matters

Most contractors don't have a large marketing team. But, without visibility into what's working, it's easy to overspend, underinvest, or go dark on channels that could be bringing in leads. These updates put you back in the driver's seat.

  • Stop flying blind —See your ad performance and budget spend in real time — no more waiting on an agency to send a report.

  • Spend smarter — Get a data-backed budget recommendation so every dollar goes toward channels that actually drive leads.

  • Always be present online — Let AI handle your social posts and website chat so you're active and responsive 24/7, even when you're on the job.

  • Win more leads from paid ads — Manage your ad campaigns from one place, so you show up strong when customers are searching.

  • Turn customers into advocates — Referral campaigns make it easy to reward your happiest customers for sending new business your way.

  • Protect and grow your reputation — Monitor reviews across Google and Facebook, respond fast with AI-drafted replies, and let your best testimonials do the selling.

  • Everything in one place (really!) — Ads, social, chat, referrals, reviews, and budget — all managed from the same platform you already use to run your business.

The updated Marketing suite is available now. Head to the Marketing tab in your dashboard to explore what's changed.

Ready to put your marketing on autopilot? Explore the Marketing suite.

Need a marketing partner who gets the trades?

Webrunner Media has helped hundreds of contractors grow with SEO, paid ads, and more. As our preferred partner, they're ready to hit the ground running. Reach out and mention ContractorHUB for priority onboarding.

Affected Area

This update applies to the Pipeline / Marketing area of ContractorHUB.

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